My images are looking flat when they are printed, what can I do to improve them?

Published on: January 2nd, 2014 | Category: General News

Most images today are generated in RGB mode (red, green, blue). Limitations of the photographic process often mean that the full range of colours and contrast are not realised when printing on paper.

A few simple tweaks can be used to get the best out of images

Always ensure that the image is converted to CMYK (cyan, magenta, yellow and black ) using the correct working method and process in Photoshop. Settings can be downloaded from our website, or alternatively contact your CSR and they can arrange for the settings to be sent to you via email.

Check that the resolution of the image is at its best for print. We recommend an optimum resolution of 300ppi for colour images and 600ppi for greyscale images. Resolutions as low as 150dpi can print acceptably, but will not show off the image to best effect.

For more advanced users, we would also recommend optimising the image in Photoshop. This is a process whereby any unruly colour castes and colour limitations of the image are re-touched for print. This process requires a basic understanding of Photoshop, but once mastered can deliver astonishing results. Contact your CSR and they can arrange for one of our prepress operators to demonstrate the process.

Our team has decades of knowledge between them when it comes to the print industry. Please let us know if you have any questions you want answering when it comes to printing.